In short, I develop original video content to support your business objectives

Your new video. Here.

Explainers

An explainer video is a short, visually engaging video that effectively explains a product, service, or idea in a clear and concise manner. Utilizing various storytelling techniques and simple visuals, an explainer video captures your audience’s attention and conveys your message in an impactful way. It’s an ideal tool for businesses, large or small, to educate, inform, and persuade their target audience.

Saas promotions

A custom-animated Saas promo video showcases the benefits and features of a software-as-a-service (Saas) product in a visually captivating way. By animating all elements of the Saas UI in 3D compositions, it effectively communicates the product’s features, even without sound. Saas promo videos are an ideal tool for businesses to increase brand awareness and drive customer acquisition for their Saas products.

Game Trailers/Previews

Game Trailers/Previews are brief yet visually stunning videos that highlight the gameplay and features of upcoming video games. As vital marketing tools, they enhance visibility, increase downloads, and drive sales for game developers and publishers on popular game marketplaces like the App Store, Google Play, and Steam. They capture the essence of a game’s unique mechanics and features, making them an indispensable component of any successful video game marketing strategy.

Live Action

Footage-based videos are promotional videos that use pre-existing footage to create a narrative or showcase a product, service, event, or other content. These videos incorporate visual effects, sound effects, and music to enhance the storytelling and engage the viewer while effectively communicating the intended message. Footage-based videos are versatile and can be used for a variety of purposes, including advertising, entertainment, and social media marketing.

WORKFLOW

Pre-production

The pre-production phase involves gathering and researching all available content related to the project and the client’s brand, as well as conducting audience research. The goal is to gain a comprehensive understanding of the client’s brand and target audience to inform the development of a concept for the video. The pre-production phase sets the foundation for the project to ensure that the final product accurately represents the client’s brand and message.

Scriptwriting

The scriptwriting phase of any project involves creating a written script that serves as the foundation for the video and will be narrated later on as a voiceover. The scriptwriter translates the concept developed in the pre-production phase into a cohesive narrative that effectively communicates the desired message to the target audience. Once complete, the script undergoes review and revision cycles.

Storyboarding

The storyboarding phase of any project involves creating a visual representation of the script through a series of sketches or illustrations. Storyboarding serves as a visual guide for the production team, ensuring everyone is on the same page regarding the flow and timing of the video. It also allows for the identification of potential issues or changes before production begins. The completed storyboard undergoes review and revision cycles before moving on

Voice Over Selection

Voiceover selection and narration is critical for any video project as it delivers the script and captures the audience’s attention. The artist is selected based on tone, pacing, and style to align with the message and audience. The narration is recorded and integrated into the final video during the production phase, serving as a key element for timing every scene and element of the video. The narration undergoes review and revision cycles before final approval.

Graphics creation

The custom graphics/illustrations creation involves creating unique visuals for the video, mostly in scalable vectors. This phase starts with the creation of several style frames, which are static visuals that showcase different design options for the video. The client then chooses a preferred style frame that aligns with their vision for the project. Custom graphics and illustrations are then created based on the chosen style and approved storyboard.

Animation Production

The animating phase of an explainer video project involves bringing the approved storyboard to life through the process of manual animation of every layer of every graphic. The animating phase typically involves multiple stages, starting with a first full-quality sample that is reviewed and approved before moving onto the creation of a full video draft for feedback. Once revisions are made based on feedback, a final version of the video is produced, which undergoes a final review and revision cycle before being approved for delivery.

Krystof Kajanek Video Production

With 10 years of experience, I specialize in creating custom-designed explainer videos of top quality. I use my skills in live footage and post-production to bring a comprehensive approach to every project, ensuring timely delivery and exceptional quality. As a perfectionist, I have a track record of success on Upwork with a TOP RATED profile and hundreds of completed projects. With a diverse portfolio of various animated styles, I have produced over 1000 videos for clients such as Hitachi, Fujitsu, and Booking. I work with relevant professionals for highly specialized tasks such as creative illustrating, script writing, and voice acting. My focus is to deliver outstanding results for every project, whether it’s a startup or a corporate enterprise.